Apple experiencing 'nightmare before Christmas' with iPhone production
What you need to know
- Apple is struggling to meet iPhone and iPad production goals for the holiday season.
- Assembly was even shut down for days due to supply chain and power shortages.
- The company could miss its iPhone 13 production goals by more than 10 million units.
Apple is experiencing a "nightmare before Christmas" scenario with its supply chain.
According to a new report from Nikkei Asia, iPhone and iPad assembly was apparently halted for days due to supply chain issues and power restrictions in China. One supply chain manager told the outlet that the situation "has never happened before" for Apple.
Both of these issues combined have caused Apple to miss its production goals for the iPhone 13 lineup, iPhone SE, and iPad.
Instead of hitting its goal of 95 million units, Apple will reportedly only make about 85 million iPhone 13 units by the end of the year. So, if you're trying to get an iPhone or iPad for the holidays, you might want to get on that sooner than later.
Bottom line: The iPhone 13 is the best iPhone for most people, with impressive new cameras and notable improvements to battery life. Without all the bells and whistles of the Pro line, the iPhone 13 and iPhone 13 mini are still powerhouses that'll keep owners happy for years to come.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.