Apple's Tim Cook reportedly attending the 2022 Oscars amid high expectations

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Tim Cook on stage presenting Apple TV+
Tim Cook on stage presenting Apple TV+ (Image credit: Apple)

What you need to know

  • Apple CEO Tim Cook will reportedly attend the 2022 Oscars.
  • Apple TV+ is in the running for six wins.
  • CODA is expected to pick up the 'Best Picture' statue.

Apple CEO Tim Cook will reportedly be in attendance during the 2022 Oscars awards ceremony this weekend. It makes sense — Cook's Apple TV+ streaming service is in the running for no fewer than six different awards.

While a number of Apple TV+ shows have stolen the limelight since its introduction in late-2019, it's the turn of two standout movies to get all the attention this weekend. Both CODA and The Tragedy of Macbeth are in the running for three awards apiece, with the general consensus within the industry being that the former is odds-on for the coveted 'Best Picture' award.

According to Puck, Cook will be there to see any awards be handed out come Sunday's ceremony.

Apple C.E.O. Tim Cook will attend the show on Sunday, I'm told, and if he walks out of the Dolby Theater with the top prize, he will have triumphed just two and a half years after formally entering the film and TV business. Two and a half years. Netflix and Amazon, after more than a decade of original content, and five years of aggressively throwing hundreds of millions of dollars at lavish campaigns, will have been outplayed by their richer tech rival.

Given the six nominations, Apple TV+ has a real chance of a win, too. Nominations include:

CODA

  • Best Picture
  • Best Supporting Actor (Troy Kotsur)
  • Best Adapted Screenplay (Siân Heder)

The Tragedy of Macbeth

  • Best Lead Actor (Denzel Washington)
  • Best Cinematography (Bruno Delbonnel)
  • Best Production Design

Both movies are available to stream on Apple TV+ right now and expect them to become even more popular after the Oscars. You'll need a $4.99 per month subscription to watch the movies, although Apple TV+ is also available as part of the Apple One subscription bundle.

If you want to enjoy Apple TV+ in style, be sure to check out our list of the best Apple TV deals on the market today.

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Oliver Haslam
Oliver Haslam
Contributor

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.