iPhone 14 demand in China will be 'higher than expected' says analyst
What you need to know
- iPhone 14 is likely to be "higher than expected" in China, according to Ming-Chi Kuo.
- The supply chain analyst says that third-party retailers are having to pay record deposits to ensure supply.
- The prepaid deposit is as much as twice the amount compared to the iPhone 13.
The iPhone 14 could blow past the iPhone 13 in China.
According to a new survey from supply chain analyst Ming-Chi Kuo, third-party retailers in China like distributors, retailers, and scalpers are saying that they are paying "the highest prepaid deposit ever for iPhone 14." The surveyors said that they are paying these higher amounts in order to ensure that they have a supply of the upcoming iPhone.
Kuo goes on to say that, according to the survey, "the iPhone 14 prepaid deposit is significantly higher than the iPhone 13 and even twice as high in some areas." This leads the analyst to believe that demand for the iPhone 14 will be higher than expected in the country.
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At present, in the Chinese market, the iPhone 14 prepaid deposit is significantly higher than the iPhone 13 and even twice as high in some areas.(3/4)
At present, in the Chinese market, the iPhone 14 prepaid deposit is significantly higher than the iPhone 13 and even twice as high in some areas.— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) June 30, 2022June 30, 2022
While some may look at the situation and think the high deposits are due to supply constraints rather than demand, Kuo has some words for you too. According to the analyst, the iPhone 14 shipment forecast is sitting between 90 to 100 million units in the second half of 2022.
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The iPhone 14 shipment forecast of component suppliers and EMS is about 100 million and 90 million units in 2H22, respectively. The solid demand for iPhone 14 in the Chinese market may reduce market concerns about the risk of the iPhone 14 order cut after the launch.(4/4)
The iPhone 14 shipment forecast of component suppliers and EMS is about 100 million and 90 million units in 2H22, respectively. The solid demand for iPhone 14 in the Chinese market may reduce market concerns about the risk of the iPhone 14 order cut after the launch.— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) June 30, 2022June 30, 2022
Apple is expected to announce the iPhone 14 at an event in the fall.
If you aren't planning to wait for the upcoming iPhone and are on the hunt for a deal on one right now, check out our list of the Best iPhone deals for Prime Day 2022.
Bottom line: The iPhone 13 is the best iPhone for most people, with impressive new cameras and notable improvements to battery life. Without all the bells and whistles of the Pro line, the iPhone 13 and iPhone 13 mini are still powerhouses that'll keep owners happy for years to come.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.