Pinterest now puts furniture in your home using augmented reality

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Pinterest Ar Screenshots
Pinterest Ar Screenshots (Image credit: Pinterest)

What you need to know

  • Pinterest now lets you put furniture in your home using augmented reality.
  • Beauty products have already been offered using a similar feature but that's now expanding to furniture.
  • Items tested out via augmented reality are also shoppable from within the app.

Pinterest has updated its iOS app to allow people to "try on" furniture in their own homes using augmented reality technology.

As part of the move, major retailers such as Wayfair and Target have teamed up with Pinterest to make more than 20,000 products available via the new service according to a Engadget report. If this all sounds familiar it's because Pinterest already offered something very similar for beauty products and, just like those, these furniture items will also be shoppable — see something that looks great in your home? You can buy it straight away.

This being 2022, Engadget also notes that this could all set Pinterest up for a world where the metaverse is a real thing. That's something Pinterest's head of engineering Jeremy King would probably agree with, too.

In addition to boosting Pinterest's commerce features, having a catalog of shoppable AR objects would seem to make the service well-positioned for an eventual metaverse play, should one ever materialize. "We're definitely watching it," King says of the metaverse. "The good news is all this technology translates exactly into the metaverse. I think it's on its way, but there's not a lot of people shopping for physical objects yet in the metaverse."

Want to take this all for a spin? You can download Pinterest from the App Store right now and try it for yourself.

Oliver Haslam
Oliver Haslam
Contributor

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too. Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.