Apple (general)
Latest about Apple (general)
The 10 best Mac tips and tricks you need to know about
By Alex Blake published
Get more from macOS with all the best Mac tips and tricks designed to save you time.
The most important changes to the iPhone camera, ever: Selfies, AI, Zoom lenses, and more
By Alex Blake published
iPhone Photography Week Apple’s iPhones create incredible photos and videos. Here are all the best camera features Apple has added over the years.
Complete redesign: Bart Andre, Apple's longest-serving designer, to retire
By Terry Sullivan published
The last remaining designer from the Jony Ive creative team to retire
Apple could finally be working on a foldable iPhone to rival Samsung Galaxy Z Fold 6
By James Bentley published
According to a recent report, Apple is finally working on a foldable iPhone, with three manufacturers competing to provide bearings.
Never run out of storage with this 256GB M1 iPad Air, now $100 off on Amazon
By James Bentley published
Store more on your tablet with $100 off the 256GB iPad Air M1, now at its lowest price.
Here are six products Apple plans to improve with AI
By James Bentley published
With Apple now spending millions a year on AI development, we are due to see apps get new AI compatibility. Here's what we know is being worked on right now.
Apple to fix France's iPhone 12 radiation issue with software update as other nations take note
By James Bentley published
Apple is finally fixing the radiation issues spotted by the French government but, now, other countries may require the same.
Apple's body-measuring tech could make sure you never buy the wrong size clothes again
By Oliver Haslam published
Apple could use sensors to accurately measure a person's body size and shape with shopping and health applications.
Here's everything Apple will announce in 2023, from a top insider
By Stephen Warwick published
Apple is expected to keep things quiet when it comes to 2023 releases, except for one new major product line, Apple Reality.
Apple won't significantly increase iPhone ads, but its employees still don't like them
By Stephen Warwick published
A new report says Apple isn't planning to significantly increase ads on the iPhone.
Apple Arcade vs. Google Play Pass: Which subscription service is better?
By Kevin Cortez last updated
What does Google Play Pass have that Apple Arcade doesn't?
Apple AirTag vs. Tile Pro (2022)
By Karen S Freeman last updated
How does Apple's AirTag stack up against the latest Tile tracker, the 2022 Tile Pro?
How to get discounts at the Apple Store 2022
By Karen S Freeman published
You won't find big red-lettered SALE! signs at your local Apple Store, but here are some money-saving tips for your next purchase.
How to use Finder on your Mac
By Bryan M Wolfe last updated
Just got a new Mac? Learn how to take control of the Finder on that shiny new device!
Australia demands Apple report on measures to tackle child sexual exploitation material
By Stephen Warwick published
Meta, Microsoft, and Snap are also in the firing line.
iPhone 14 could support satellite communication if Apple can settle on a partner
By Bryan M Wolfe last updated
The next iPhone, like its predecessor, could support satellite communication. This doesn't mean you'll be able to use it, however.
An iPhone with ads isn’t an iPhone: Why ads will ruin the “premium” Apple experience
By Christine Chan published
Apple seems to be honing in on its advertising business, much to the detriment of dedicated Apple fans and its products.
Apple could be in trouble with the DOJ as an antitrust suit looms
By Christine Chan published
The United States Department of Justice has made a significant step in its investigation of Apple's antitrust policies.
Master your iPhone in minutes
iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!